Pop artist Romero Britto has expanded its lifestyle brand to skincare with the launch of Britto Skin, a natural skin care line featuring 13 SKUs within four collections: 5C Radiance, designed for a glowing complexion, Ultra Hydrator, with deeply hydrating essentials, Advanced Renewal, to counter signs of aging, and Barrier Defense, designed to remove impurities and protect against environmental pollutants.
The products boast nearly 97 percent of natural ingredients, with each formula featuring a selection of plant-based actives derived from the rich biodiversity of the Peruvian and Brazilian Amazon. The line was developed in partnership with Miami-based DG Cosmetics.
“I had concerns about the ingredients in most skin care products and not being able to find natural, effective formulas,” said Romero Britto in a press release. “That’s when I took it upon myself to work with specialists of skincare solutions at DG Cosmetics to develop a brand of expertly curated skin care products backed by science.”
Priced from USD 48 to USD 88, the complete Britto Skin line is available online, at department stores and at Britto retail stores across the globe. “After years of development we are very happy to bring to the market a new product that allows people to connect with art in a special way in their daily lives,” commented Dr. Lucas Vidal, CEO of the Britto Group.